adidas designs, manufactures, markets, and sells footwear, apparel, and accessories for virtually every sport worldwide. Founded in 1949 in Herzogenaurach, Germany, the company has grown into a multinational corporation with over 62,000 employees and annual sales exceeding €23 billion.
The company operates across multiple technical domains including footwear and apparel design, product manufacturing, sports performance innovation, and supply chain operations. Beyond product development, adidas maintains substantial commitments to sustainability initiatives, supply chain responsibility, and community impact programs. The organisation structures its work around the principle that sport has the power to change lives.