Mindrift is a platform that connects domain experts - writers, linguists, educators, finance specialists, and professionals in other fields - with artificial intelligence projects to generate high-quality text used in training generative AI models. The platform operates at significant scale, engaging over 20,000 AI trainers across more than 90 knowledge domains and 20 languages. Notably, 70% of its contributors hold Master's or PhD degrees, reflecting an emphasis on subject-matter expertise rather than general crowdsourcing.
The company is owned and powered by Toloka, a data services firm that has worked in machine learning and AI since 2014. Mindrift's model compensates experts directly for their contributions to AI training data generation. The platform aims to improve the accuracy, usefulness, and reliability of AI systems by sourcing expert-generated training data rather than relying on lower-quality alternatives.
Mindrift operates from headquarters in Amsterdam and maintains offices across the United States, Israel, Switzerland, and Serbia. The company works with leading technology firms and enterprises seeking to enhance their AI systems through expert-vetted training data.